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PALO ALTO
2011 El Camino Real
Palo Alto, CA 94306
Phone: (650) 853-3000
Open: Mon - Sat 11-7
Sun 11-6
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SAN FRANCISCO
1090 Folsom St
San Francisco, CA 94103
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Phone: (415) 934-8000
Open: Mon - Sat 11-7
Sun 11-6
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Felt Bicycles

Felt Bicycles VR5
$2,399.99 - $2,649.99 $2,649.99 Up to 9% Off
Versatility and performance are the hallmarks of the VR30. It features a 6061 aluminum frame featuring TIG-welded Hydroform construction, as well as a fork crafted from UHC Advanced carbon fiber. The VR30 comes complete with a Shimano 105 derailleurs, an FSA crankset with sub-compact gearing and hydraulic disc brakes. All of that combines to create an impeccable ride quality on whatever new roads you’re bound to discover.
Felt Bicycles VR40
$1,299.00 - $1,299.99
Utilizing the same compliance-oriented and performance-minded frame technology features found throughout the entire VR line, the VR40 frame is built from TIG-welded Hydroform 6061 aluminum and is paired with a UHC Advanced carbon fiber fork. Its component selection was handpicked for maximum utility to deliver the rider a versatile experience for every adventure down the road, including a Shimano Tiagra 20-speed drivetrain, tubeless ready Felt wheels, and a carbon fiber seatpost.
Felt Bicycles AR5
$2,499.00
There's fast, silly fast, and now there's AR fast. Felt's AR5 boasts an amazingly aerodynamic, UCI-legal carbon frame that's sure to save you valuable time on every ride and race. It features a rear wheel cutout, internal cable routing, aero carbon seatpost and seamlessly integrated bladed carbon fork all designed to put you on at the front of the pack. The specs follow suit. This aero ace is outfitted with Felt's wind-cheating Aero R3 wheels, an 11-speed Shimano 105 drivetrain and cranks for precision shifting and braking, 3T handlebar and stem, and a supportive Prologo saddle. Take fast to the next level with the AR5!
Felt Bicycles FR5
$1,999.00 - $1,999.99
Featuring the same meticulously honed tube shapes and performance-oriented profiles as the other carbon models in the FR Series, the FR5’s tuned chassis provides the optimal balance of stiffness and suppleness. Built with an 11-speed Shimano 105 drivetrain for exceptional functionality, along with a selection of ergonomic cockpit components, the FR5 is a precision instrument for both short, intense efforts and long days in the saddle.
Felt Bicycles Frame IA FRD DISC
$7,349.00
Meet the ultimate triathlon racing frame, ready for you to build your ultimate dream bike. Designed to exceed the demands of the harshest multisport racecourses, the IA FRD is the pinnacle of aerodynamic achievement validated by its multiple victories at the Kona World Championships and countless other races the world over. Constructed from Felt’s UHC Ultimate + TeXtreme carbon fiber, the IA is a lightweight chassis that boasts the fastest aerodynamic profile across all real-world racing conditions. It also features advanced component integration, near endless fit options to put riders into their most efficient positions possible, as well as advanced storage solutions both along the top tube and behind the seat. This disc brake-ready version is optimized for modern racing wheels, giving you more control across every aspect of the racecourse and throughout even the longest, most challenging training days.
Felt Bicycles VR Advanced Ultegra Di2
$5,499.00
Road cycling has evolved. So, too, has the endurance road bike. The VR provides an all-new perspective on experiencing the road, one centered around pushing the limits of distance, topography, and terrain. It’s a bike with which to go forward, to discover, and to evolve. From sunrise to sundown, the VR is your companion to heretofore unknown roads. Buy it if: You want a modern road bike designed for all-day, epic road rides, with a focus on comfort and a smooth ride quality. But, most importantly, you don’t want to sacrifice great handling or a powerful riding experience. You also prize electronic shifting. Highlights: - Advanced-level carbon layup with TeXtreme carbon, optimized for a smooth ride - Clearance for up to 30mm tires - Modern endurance geometry for a broad fit range - Clever cable management and unique storage solutions - Shimano Ultegra Di2 electronic drivetrain
Felt Bicycles B Performance Ultegra Mix
$2,299.99
The B is one of the most legendary badges in triathlon history and has long reigned as a symbol of the blood, sweat, and tears shed by the most devoted triathletes, as well as the dedication put into every single one of our bikes. Whether you’re just starting on your journey into the world of triathlon or you’re a multi-sport veteran, the B Performance race bike is for you. Buy it if: You want a carbon bike designed exclusively for triathlon, and one that perfectly blends endless fit adjustability, real-world usability, and the aerodynamic efficiency for which all Felt bikes are renowned. Highlights: - Carbon fiber frame and fork - Aerodynamically optimized design - Exceptional handling and fit customization
Felt Bicycles IA FRD DISC
$15,799.00
The evolution of our flagship competition-killer, the new IA Disc makes the world's winningest triathlon bike an even better performer. Built off of the famous IA FRD platform, this frame has been fully redesigned to accommodate disc wheels. Better braking performance inspires more confidence and boosts overall speed. You and your mechanic will have fewer setup and adjustment issues tied to rim brakes, and the ability to swap out wheels is enhanced because you won't have to worry about different rim widths, nor will you have to change out brake pads between alloy and carbon wheels. Debuting at the 2018 Kona Ironman World Championships, the IA FRD Disc can carry you to the top step of the podium.
Felt Bicycles IA Advanced Rim Brake 105
$3,299.00
The IA Advanced Rim Brake provides the gateway to the illustrious IA Series. Winner of Ironman Kona for 5 of the past 6 years, the IA rim bike platform is perfect for your training and fully dialed for the race day performance you want to deliver. For model year 2020, we've brought the amazing quality and top-notch materials of the IA single-digit bikes to the entire IA series line-up. This means that for the first time ever, the IA Advanced gets a full Textreme frameset that is lighter, strong, and more performance-tuned at a never-before-seen price point. Complementing the bike is a Shimano 105 groupset, ISM saddle, and the addition of the BTS storage pack to truly position you for your next big race or to start your adventure in triathlon.
Felt Bicycles FX Advanced+ GRX 800
$3,499.00
The FX is a purebred race machine, created specifically for the rigors of the cyclocross racecourse. Its no-frills, the purpose-built design was developed for one thing: speed. Incredibly lightweight, stiff in all the right places, and unbelievably agile, the FX will elevate every racer’s performance. And that’s not an unsubstantiated claim by any means — the FX is a two-time winner of the cyclocross world championship in the ultra-competitive Elite Men’s division. So if it delivered the very best racer in the world to back-to-back rainbow jerseys, just think what it can do for you. The top step of the podium awaits. Go and take it. Whether you’re racing for a rainbow jersey or just aiming to beat your buddies at the weekend slugfest, you need a bike that will elevate the results of all of the blood, sweat, and tears you put into training. The FX is that bike, and once you take it into the trenches with you, no other bike will compare. - Felt Cyclocross UHC Advanced + TeXtreme carbon fiber frame and fork - Shimano GRX800 1x11 drivetrain - Shimano GRX810 hydraulic disc brakes - Devox Variable Road Cx2.1 tubeless compatible wheels
Felt Bicycles TK2
$2,099.99
Dominate the boards with Felt's TK2. This track-specific rocket is purpose built to give you the edge from a points race to the pursuit. Its custom-butted aluminum Felt frame is super stiff to get you up to speed in a hurry and nicely appointed with aero detailing to keep you there with less effort. Its track-specific TruVativ Omnium crankset and 48x15 gearing keep your confidence high as you blaze through banked corners. And, Mavic's wheels with Challenge tires shave resistance to keep your competition gasping to hold your wheel. A Felt TkR handlebar, 3T stem, and Prologo saddle provide a fast, stable platform for all your velodrome exploits.
Felt Bicycles IA Advanced Force ETAP AXS
$7,999.00
We can tell you that the IA is the most aerodynamic bike in the world. We can also say that it’s the best-handling triathlon bike on the planet. But what we should really mention is that the IA has won the Kona World Championship a staggering six times in a row, and it’s set both new bike course and overall course records across the lava fields of Hawaii. So, really, what else do you need to know? Buy it if: You want the winningest bike in triathlon, one that emphasizes aerodynamic efficiency, ride quality, and real-world usability, all in equal measure. - The most aerodynamic frame in Felt’s history w/endless fit adjustability - SRAM Force eTap AXS drivetrain - SRAM Aero HRD Disc brakes - Reynolds AR58/62 DB Custom carbon wheelset - IA CALpac 2.0 and IA BTSpac storage boxes
Felt Bicycles FR Advanced Ultegra Di2
$5,999.00
Meet the FR. There’s a reason it’s our flagship race bike. Actually, there are dozens of reasons. But here’s all you need to know: If you’re looking for the best-handling, fastest-climbing, smoothest-riding road racing bike in the world, you’ve found it. Buy it if: You’re looking for a road racing bike that can climb like an angel, descend like a beast, and sprint like Usain Bolt. Highlights: - Advanced-level frameset with TeXtreme carbon - Clearance for up to 28mm tires - Shimano Ultegra Di2 drivetrain - Reynolds AR41 DB Custom carbon wheelset - Shimano Ultegra hydraulic disc brakes
Felt Bicycles F30x
$1,999.99
The F30x features all of the same unique technologies that go into Felt’s carbon ‘cross bikes, but in a lightweight and durable FLite aluminum frame. It’s one of the most well-equipped race bikes on the ’cross scene thanks to internal routing and tubeless-ready wheels, making it a top contender no matter what conditions the racecourse serves up. Built with a Shimano 105 drivetrain, Schwalbe X-One racing tires, and 3T cockpit and seatpost, the F30x punches well above its class and is primed to match your effort with a potential podium finish.
Felt Bicycles F3x
$3,499.00 - $3,599.99
From grassy fields to mud-drenched hills, Felt's F3X cyclocross bike can conquer it all. The fantastic full-carbon frame and tapered fork with its 15mm thru-axle hold the roughest line, dampen the ruts, and leave you feeling fresh at the end of the race. The CX-specific geometry is dialed to perfection and there's even a flattened top tube section for easy shouldering. Shimano's 11-speed Ultegra drivetrain with their innovative hydraulic disc brakes ensure you're always in control, no matter the conditions. And, DT Swiss wheels with Schwalbe rubber spin through the muck and hook up for exceptional cornering. It all comes together to create a ride that'll bring a huge grin to your mud-covered face.
Felt Bicycles F3x
$3,699.99
Crush the competition and land on the podium with the F3x. Boasting bold Belgian-inspired graphics, the frame is engineered from innovative UHC Advanced + TeXtreme carbon fiber, which is light, stiff and strong. The F3x is built with Shimano’s Ultegra 6800 drivetrain for quick and reliable shifting, no matter what the conditions are like on race day. Shimano hydraulic disc brakes provide incredible stopping power in both wet and dry conditions, and components from DT Swiss, 3T, and Prologo make the F3x a top choice for even the most technical circuits.
Felt Bicycles FR3 Disc
$3,699.99
If you're looking for pure performance, maximum value and zero compromises, the FR3 Disc is for you. With a frameset comprised of Felt's UHC Advanced + TeXtreme carbon fiber, the FR3 Disc's tuned ride quality and lightweight chassis give riders the confidence to tackle everything from straightaway sprints to switchback climbs. And because it's built with a Shimano Ultegra drivetrain and hydraulic disc brakes, the FR3 Disc is ready for any conditions the road throws its way, giving you maximum control no matter where the road takes you. - Full carbon frame and fork - Shimano Ultegra 2x11 drivetrain - DT Swiss P1800 Spline tubeless wheels - Vittoria Rubino Pro G+ folding, 700 x 25c tires - Shimano Ultegra hydraulic disc brakes
Felt Bicycles S32
$1,299.99
Developed for those riders looking to get started in triathlon and not willing to sacrifice performance, the S Series features a durable aluminum frame with aerodynamic shaping not normally found on comparably priced competitors’ bikes. The S frame is paired with a bladed carbon fiber fork that adds even more aerodynamic benefits while offering stable, confidence-inspiring steering. Its highly functional selection of components including a Shimano 105 drivetrain, Devox wheelset, and FSA Vero Compact crankset, make it immediately ready to race while also providing plenty of upgrade potential for long-term service.
Felt Bicycles TK2
$1,699.99
Whether you're blasting the boards or cruising concrete, you'll feel the Felt TK2's thoroughbred racing heritage. Its stiff frame instantly turns pedal power into velocity with ruthless efficiency. Its aerodynamic tubing and feathery weight shave seconds while the track-specific TruVativ crankset keeps your confidence high as you blaze through banked corners. Plus, the TK2 boasts versatile 48 x 15 gearing, Felt aero wheels and Vittoria Diamante Pro Pista tires to keep your competition off the back.
Felt Bicycles FR3
$3,699.99
With a lightweight frameset constructed from Felt’s UHC Advanced + TeXtreme carbon fiber, the FR3 boasts all of the performance credentials as the flagship models in the FR Series. And with the functionality and dependability of a Shimano Ultegra drivetrain and DT Swiss, tubeless-ready wheels, the FR3 is a reliable teammate for outperforming the competition on any racecourse, or giving you the ride of your life on any road.
Felt Bicycles F40x
$1,599.99
The F40x is race-ready for any cyclocross course, but it can also double down as a capable bike for any road ride, daily commute or adventure ride. Its rugged FLite custom-butted aluminum frame is paired with a carbon fiber fork to mitigate bumps and front-end vibrations, while its oversized bottom bracket makes for a stiff and ultra-efficient pedaling platform. The F40x also features a Shimano Tiagra drivetrain, Shimano hydraulic disc brakes, and tubeless-ready wheels, so it’s ready to jump the barriers, seek out undiscovered roads or tackle the urban commute.
Felt Bicycles F4x
$2,999.99
Utilizing UHC Advanced + TeXtreme carbon fiber, Felt engineers created the F4x as a do-it-all race machine for tackling any environment, handling any conditions and besting any competition. With internally routed cabling and a SRAM Rival CX1 drivetrain, the F4x provides intuitive shifting so you can focus purely on giving your maximum effort. The F4x’s wide BB386EVO bottom bracket serves up increased stiffness over its rivals, while SRAM Rival hydraulic disc brakes ensure that you’re always in control.
Felt Bicycles AR5
$1,999.99 - $2,649.99 $2,649.99 Up to 25% Off
The AR5 features all of the aerodynamic benefits as the rest of the cutting-edge AR line, with a frame kit developed through computational fluid dynamics software and extensive wind tunnel testing. It is crafted from UHC Performance carbon fiber, which delivers an efficient platform with an impeccable ride quality. Combined with an ever-dependable Shimano 105 drivetrain, the AR5 will help you gain speed and save precious energy whether you're sprinting to the finish line, completing a century or dropping your friends on the club ride.
Felt Bicycles FR 30
$1,799.99
Meet the FR. There’s a reason it’s our flagship race bike series. Actually, there are dozens of reasons. But here’s all you need to know: If you’re looking for the best-handling, fastest-climbing, smoothest-riding road racing bike in the world, you’ve found it in the FR line. Buy it if: You’re looking for an all-around road race bike designed for incredible handling and pedaling efficiency, as well as the durability afforded by an aluminum frame. Highlights: - SuperLite aluminum frame and carbon fiber fork - Clearance for up to 28mm tires - Shimano 105 2x11 drivetrain - Devox Road RSL1.9 tubeless compatible wheels - Shimano 105 hydraulic disc brakes for unrivaled stopping power
Felt Bicycles Broam 30
$1,299.99 - $1,899.99 $1,899.99 Up to 32% Off
When it comes to adventure and utility, the Broam 30 is the ultimate ride. Built around a rugged yet lightweight aluminum frame, the Broam 30 features modern endurance geometry designed for stability, control, and comfort. It’s built with Shimano 105 shifters and derailleurs for quick and precise shifting, along with an FSA Omega Adventure crankset featuring super-compact gearing for conquering any climb. Ultra-wide 40c tires serve up plenty of cushion and traction, giving the Broam 30 the ability to take on any road or trail.
Felt Bicycles VR2
$3,799.99 - $5,499.99 $5,499.99 Up to 31% Off
It’s a great, big world out there, and the modern endurance cyclist requires the most advanced equipment for exploring the open road and beyond. The VR2 is the flagship model in Felt’s VR Series, and it’s crafted from UHC Advanced + TeXtreme carbon fiber for a lightweight and durable chassis. It’s built with top-of-the-line components like Shimano Ultegra R8050 Di2 electronic shifters and hydraulic disc brakes, DT Swiss tubeless-ready wheels, 3T Ernova Pro handlebar, and a Prologo saddle. With incredible tire clearance for utilizing road racing rubber, contemporary gravel tires, and everything in between, the VR2 is ready for whatever journey the road presents.
Felt Bicycles IA Advanced Ultegra
$4,999.00
We can tell you that the IA is the most aerodynamic bike in the world. We can also say that it’s the best-handling triathlon bike on the planet. But what we should really mention is that the IA has won the Kona World Championship a staggering six times in a row, and it’s set both new bike course and overall course records across the lava fields of Hawaii. So, really, what else do you need to know? Buy it if: You want the winningest bike in triathlon, one that emphasizes aerodynamic efficiency, ride quality, and real-world usability, all in equal measure. - The most aerodynamic bike in Felt’s history w/endless fit adjustability - Shimano Ultegra drivetrain - Devox 30A Disc tubeless-ready wheelset - TRP HD-T910 hydraulic disc brakes - IA CALpac 2.0 and IA BTSpac storage boxes
Felt Bicycles IA Advanced Ultegra Di2
$6,499.00
We can tell you that the IA is the most aerodynamic bike in the world. We can also say that it’s the best-handling triathlon bike on the planet. But what we should really mention is that the IA has won the Kona World Championship a staggering six times in a row, and it’s set both new bike course and overall course records across the lava fields of Hawaii. So, really, what else do you need to know? Buy it if: You want the winningest bike in triathlon, one that emphasizes aerodynamic efficiency, ride quality, and real-world usability, all in equal measure. - The most aerodynamic bike in Felt’s history w/endless fit adjustability - Shimano Ultegra Di2 drivetrain - Reynolds AR58/62 DB Custom carbon wheelset - IA CALpac 2.0 and IA BTSpac storage boxes
Felt Bicycles FR5W
$1,799.99 - $1,999.99 $1,999.99 Up to 10% Off
Featuring the same meticulously honed tube shapes and performance-oriented profiles as the other carbon models in the FRW Series, the FR5W’s tuned chassis provides the optimal balance of stiffness and suppleness for women cyclists. Built with an 11-speed Shimano 105 drivetrain for exceptional functionality, along with a selection of ergonomic cockpit components, the FR5W is a precision instrument for both short, intense efforts and long days in the saddle.
Felt Bicycles FR5W Disc
$1,999.99 $2,649.99 25% Off
If you're looking for pure performance, maximum value and zero compromises, the FR5W Disc is for you. With a frameset comprised of Felt's UHC Advanced carbon fiber, the FR5 Disc's tuned ride quality and lightweight chassis give riders the confidence to tackle everything from straightaway sprints to switchback climbs. And because it's built with a Shimano 105 drivetrain and hydraulic disc brakes, the FR5W Disc is ready for any conditions the road throws its way, giving you maximum control no matter where the road takes you. - Full carbon fiber frame and fork - Shimano 105 2x11 drivetrain - Devox Road WRSL1.9, tubeless wheels - Rubino IV G+ folding, 700 x 25c tires - Shimano 105 hydraulic disc brakes
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