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PA
PALO ALTO
2011 El Camino Real
Palo Alto, CA 94306
Phone: (650) 853-3000
Open: Mon-Fri 11-7 Sat 10-7 Sun 10-6
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SF
SAN FRANCISCO
1090 Folsom St
San Francisco, CA 94103
On-Site Parking
Phone: (415) 934-8000
Open: Mon-Fri 11-7 Sat 10-7 Sun 10-6
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Felt Bicycles

$899.99 - $1,299.99 $1,299.99 Up to 31% Off
Small price, big performance. Our most advanced aluminum endurance frame paired with a carbon fork. Built with a meticulously curated collection of high-value components.
$3,999.99 - $6,499.99 $6,499.99 Up to 38% Off
The all-new AR is the bike you need if speed inspires and delights you. Whether you are in the hunt for PRs, segments, or Olympic gold, the AR is built to get you to your finish line. Not just faster but better in every way, the new AR is designed with performance in mind. We know that going fast isn't only about cheating the wind—though the AR doesn't disappoint on that front—it's also about keeping yourself fresher and more composed than the competition. This is why we built the new AR from scratch, starting with a blank slate. We took the performance data from the existing AR, knowing just how fast it is and that it remains a reference point for racers and much of the cycling industry. But, on top of this, we elevated the importance of ride quality and handling to ensure that the total package is simply the fastest and best aero road bike we've ever designed. The AR is a whopping 9% faster than the previous AR depending on the conditions! AR Advanced Ultegra Featuring our Advanced-level carbon frame used by pro race teams. Built for those who seek the classic tactile feel of mechanical shifting. - Shimano Ultegra mechanical groupset - Shimano Ultegra hydraulic disc brakes - Reynolds AR58 carbon wheels
$699.99 - $799.99
Riding bikes is all about getting outside, feeling strong, and reveling in confidence to keep the workout going. We know that curvy road bike handlebars don't fit everyone's lifestyle, so we developed our line of Verza Speed bikes accordingly. They're perfect for jetting around on two wheels for a workout, errand, or a commute to work, and they integrate flawlessly into daily routines, all with a focus on fun. Verza Speed 40 Mid-Step Mid-step version of the Verza Speed 40, meaning it has a stepover frame design that makes mounting and dismounting easier than ever. - Shimano Altus shifting - Triple-chainring crankset - Hydraulic disc brakes
$1,399.99 - $2,199.99 $2,199.99 Up to 36% Off
Who says that you can't have your cake and eat it, too? Meet the Broam, our most capable road bike ever. It's an all-purpose drop-bar beast, one equally at home on pavement, dirt trails, and gravel roads. Dual wheel size compatibility? Check. Mounts for racks and fenders? Check. A comfortable ride quality for all-day pedaling? Check. It's everything you want in a road bike, and then some. Just make sure to bring along your sense of adventure. Buy It If: You're looking for the most capable drop-bar bike on the planet, one that doesn't shy away from fast group rides nor all-day excursions in the saddle, nor whether adventure takes you on the road or the gravel. Highlights: - Dual-wheel compatibility (650b and 700c) - Massive tire clearance for all road and trail surface types - Sleek storage solutions, and rack- and fender-ready - Shimano GRX800 drivetrain - Devox Adventure 2.1 tubeless-ready wheelset - Shimano GRX400 hydraulic disc brakes
$1,099.99 $1,899.99 42% Off
Road cycling has evolved. Riders all over the world are pushing their equipment further than ever before. They're getting off the beaten path, exploring new roads, and spending more time in the saddle on solo excursions, group adventures, and epic gran fondos, all to satisfy their passion for the ride. These are the riders that inspired us to create the VR, the most versatile and capable endurance road bike in our history. Drawing on decades of frame building and carbon fiber innovation, our engineers meticulously crafted each and every VR model from the ground up with the most refined geometry and materials selection of any Felt endurance road bike, ever, harmoniously melding together comfort and performance. VR 40 The best aluminum endurance bike we've ever created. Features a carbon fork to mitigate road chatter. Compatible with rack and fenders for amazing versatility. - Our most advanced aluminum endurance frame - Tubeless-compatible aluminum wheels
$2,999.99 - $3,999.99 $3,999.99 Up to 25% Off
The all-new AR is the bike you need if speed inspires and delights you. Whether you are in the hunt for PRs, segments, or Olympic gold, the AR is built to get you to your finish line. Not just faster but better in every way, the new AR is designed with performance in mind. We know that going fast isn't only about cheating the wind—though the AR doesn't disappoint on that front—it's also about keeping yourself fresher and more composed than the competition. This is why we built the new AR from scratch, starting with a blank slate. We took the performance data from the existing AR, knowing just how fast it is and that it remains a reference point for racers and much of the cycling industry. But, on top of this, we elevated the importance of ride quality and handling to ensure that the total package is simply the fastest and best aero road bike we've ever designed. The AR is a whopping 9% faster than the previous AR depending on the conditions! AR Advanced 105 Featuring our Advanced-level carbon frame used by pro race teams. Built for those who seek the classic tactile feel of mechanical shifting. - Shimano 105 mechanical groupset - Shimano 105 hydraulic disc brakes
$3,299.99 - $3,999.99 $3,999.99 Up to 18% Off
If you're looking for the best-handling, fastest-climbing, smoothest-riding road racing bike in the world, you've found it. The FR represents one half of the ideal union between bike and rider. Free of excess, it was painstakingly and obsessively honed for the needs of the most committed road cyclists, in order to win battles of will, attrition, and tactics on any racecourse. Starting with a clean sheet of paper, our engineers designed the FR from the ground up, resulting in a pure road bike that boasts impeccable handling and a precision-tuned chassis. This ensures riders are fresh for a finish line sprint after a long day in the saddle. Lighter and stiffer than any other bike that's emerged from our history of innovation, the FR climbs like an angel and descends like a dream. When you strip away unnecessary indulgences and gimmicks, all that is left is pure performance, embodied in a bike that is an extension of you. FR Advanced Ultegra Lightweight for the climbs, stiff for the sprints, and handles like a dream for flying down the mountain. Built with mechanical shifting for a uniquely tactile riding experience. - Hydraulic disc brakes - Shimano Ultegra mechanical groupset - Reynolds AR41 carbon wheels
$899.99 - $1,249.99 $999.00 - $1,299.99 Up to 31% Off
Road cycling has evolved. Riders all over the world are pushing their equipment further than ever before. They're getting off the beaten path, exploring new roads, and spending more time in the saddle on solo excursions, group adventures, and epic gran fondos, all to satisfy their passion for the ride. These are the riders that inspired us to create the VR, the most versatile and capable endurance road bike in our history. Drawing on decades of frame building and carbon fiber innovation, our engineers meticulously crafted each and every VR model from the ground up with the most refined geometry and materials selection of any Felt endurance road bike, ever, harmoniously melding together comfort and performance. VR 60 Small price, big performance. Our most advanced aluminum endurance frame paired with a carbon fork. Built with a meticulously curated collection of high-value components. - Aluminum frame and carbon fork - Shimano Claris groupset - Disc brakes for maximum control
$799.99 - $1,249.99 $1,249.99 - $1,299.99 Up to 38% Off
Who says that you can't have your cake and eat it, too? Meet the Broam, our most capable road bike ever. It's an all-purpose, drop-bar beast that's equally at home on pavement, dirt trails, and gravel roads. Dual-wheel compatibility? Check. Mounts for racks and fenders? Check. A comfortable ride quality for all-day pedaling? Check. For as long as people have been riding bikes, there have been people riding bikes over long distances, traveling across the land, and experiencing the unique perspective that only pedaling can provide. That long-heralded mystique thrives in the Broam. It's everything you want in a road bike, and then some. Just make sure to bring along your sense of adventure. Broam 60 Same durable aluminum frame and carbon fork combination as its pricier siblings. Built with a high-value selection of components designed for countless miles of epic rides. - Shimano Claris components - BSA threaded bottom bracket - Tubeless-compatible rims
$4,399.99 - $5,499.00 $5,499.00 - $6,599.99 Up to 33% Off
Farther, faster, better. The VR is dialed for your local group ride, a tough granfondo, and the epic solo effort. With an endurance geometry, wide gear range, and extra tire clearance, you can get off of the beaten path and tackle new adventures. Using decades of frame building and carbon fiber innovation, our engineers meticulously crafted the VR from the ground up with the most refined geometry and materials selection, pairing comfort with performance on this versatile platform. ULTRA-CAPABLE A platform ready for hard group rides, varied surfaces, and long-haul adventures. The key to the VR's meticulously tuned level of performance is our decades-long dedication to pushing the limits of carbon fiber construction and design. The VR results from a "form following function" design, with every element of the frame precisely configured to achieve the most sublime ride quality. Our best multi-surface road bike ever. Advanced-level carbon frameset built with electronic shifting, disc brakes, and carbon wheels.
$1,099.99 $1,799.99 39% Off
Built with Shimano's gravel-specific GRX components with a 2x drivetrain and gearing designed for tackling whatever terrain you encounter. HEAD FOR THE HORIZON The BROAM | 40 delivers a great spec, dynamic riding characteristics, and versatility at a great price. If you need a bike capable of supporting numerous adventures and ready for racks, fenders, and bags, the BROAM is yours. It's a bike that can go the distance with bikepacking or long overland rides and is at-ease on paved as well as gravel roads for all levels of riders. QUALITY COMPONENTS FOR THE LONG-HAUL Shimano's GRX components offer the shifting performance and quality for which Shimano is known. With a wide-range 2x crankset and a capable rear cassette, you'll be able to tackle the most undulating terrain across all of your cycling adventures. STOPPING POWER AND PERFORMANCE Disc brakes and tires have been selected with ease-of-use and versatility in-mind. No matter the weather conditions, disc brakes perform. The 700x40mm Maxxis tires provide stability and rideability that'll keep your riding adventures going. VERSATILITY AND CAPABILITIES Go where the road or path takes you with the capable BROAM aluminum frame and carbon fork. With various mounting points for bags, fenders, and racks, the BROAM is great as an everyday commuter or kitted out for a long-distance adventure.
$3,499.99 - $5,999.99 $5,999.99 Up to 42% Off
If you’re looking for the best-handling, fastest-climbing, and smoothest-riding road racing bike in the world, you’ve found it. The FR offers the ideal union between bike and rider. Light and stiff, the FR is the quintiessential road racing bicycle. Climb like an angel. Descends like a rock. Without any unnecessary indulgences and gimmicks, the FR is pure performance, designed to function like an extension of you. Made for the lumpy terrain in all its flavors, meaning it's equally at home on the climbs and descents. Featuring electronic shifting and disc brakes.
$3,299.99 - $4,499.99 $4,499.99 Up to 27% Off
Farther, faster, better. The VR is dialed for your local group ride, a tough granfondo, and the epic solo effort. With an endurance geometry, wide gear range, and extra tire clearance, you can get off of the beaten path and tackle new adventures. Using decades of frame building and carbon fiber innovation, our engineers meticulously crafted the VR from the ground up with the most refined geometry and materials selection, pairing comfort with performance on this versatile platform. ULTRA-CAPABLE A platform ready for hard group rides, varied surfaces, and long-haul adventures. The key to the VR's meticulously tuned level of performance is our decades-long dedication to pushing the limits of carbon fiber construction and design. The VR results from a "form following function" design, with every element of the frame precisely configured to achieve the most sublime ride quality. The multi-surface VR is built for the demands of long days in the saddle and able to handle varied terrain and road surfaces.
$899.99 $1,299.99 31% Off
Farther, faster, better. The VR is dialed for your local group ride, a tough granfondo, and the epic solo effort. With an endurance geometry, wide gear range, and extra tire clearance, you can get off of the beaten path and tackle new adventures. Using decades of frame building and carbon fiber innovation, our engineers meticulously crafted the VR from the ground up with the most refined geometry and materials selection, pairing comfort with performance on this versatile platform. ULTRA-CAPABLE A platform ready for hard group rides, varied surfaces, and long-haul adventures. The key to the VR's meticulously tuned level of performance is our decades-long dedication to pushing the limits of carbon fiber construction and design. The VR results from a "form following function" design, with every element of the frame precisely configured to achieve the most sublime ride quality. Small price, big performance. Our most advanced aluminum endurance frame paired with a carbon fork. Built with a meticulously curated collection of high-value components.
$3,799.99 - $5,199.99 $5,199.99 Up to 27% Off
If you’re looking for the best-handling, fastest-climbing, and smoothest-riding road racing bike in the world, you’ve found it. The FR offers the ideal union between bike and rider. Light and stiff, the FR is the quintiessential road racing bicycle. Climb like an angel. Descends like a rock. Without any unnecessary indulgences and gimmicks, the FR is pure performance, designed to function like an extension of you. FR speed and dynamic handling with Shimano's new 105 Di2 groupset. Performance around every turn, up each climb, and across every finish line.
$1,099.99 $1,899.99 42% Off
Farther, faster, better. The VR is dialed for your local group ride, a tough granfondo, and the epic solo effort. With an endurance geometry, wide gear range, and extra tire clearance, you can get off of the beaten path and tackle new adventures. Using decades of frame building and carbon fiber innovation, our engineers meticulously crafted the VR from the ground up with the most refined geometry and materials selection, pairing comfort with performance on this versatile platform. ULTRA-CAPABLE A platform ready for hard group rides, varied surfaces, and long-haul adventures. The key to the VR's meticulously tuned level of performance is our decades-long dedication to pushing the limits of carbon fiber construction and design. The VR results from a "form following function" design, with every element of the frame precisely configured to achieve the most sublime ride quality. The best aluminum endurance bike we've ever created. Features a carbon fork to mitigate road chatter. Compatible with rack and fenders for amazing versatility.
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